I started my first blog in 2010 with one simple intention: to share information about my first book and connect with my readers.
Back then there was a lot of confusion around blogging, and in just seven years time, it's changed dramatically. At the time of writing this, I'll be sharing with you the five things I wished I knew when I started my blog.
Here we go:
- Choose the most simple platform for You. Back then, I spent days and weeks training myself on Wordpress and Blogger until I ended up with Squarespace. The easiest way to write your content and post it is ALWAYS the best. Do some research and go with the platform that feels like a best friend: reliable, safe and trustworthy ;) Pick the easiest and move forward with your content.
- You get to decide and control how much (or how little) you're going to post. You'll hear from different people all the time saying you need to post on this day or that day, and this often. Well, the truth is that it's up to you and your content. Never commit to writing more than you can or want to write. Decide on how often and when you want to post based on what feels best for you and makes sense to your reader – then stick with it!
- You don't have to allow comments. I've gone both ways with comments. Bottom line is that it really depends on your material and whether or not you want your blog to act like a forum. On my blog, I don't allow comments now but I post to social media and allow comments there. That way I had one less place to moderate.
- Your blog will only work well if you commit to a writing schedule, but only if it's actually possible for you to stick with it over time. Be realistic and set up a writing schedule. I'll be sharing all of this in my Start Your Blog 5-Day (free) Challenge.
- You don't have to monetize it, but you can in a non-cheesy, honest and upfront way that builds your readership over time. I used GoogleAds and Amazon affiliate links for a short time on my old food blog. I've found that using free offerings as an incentive helps me find the right readers and clients that are actually interested in what I teach and sell. I'd personally rather go this route, but you can monetize with GoogleAds and other advertisers if it makes sense for the ultimate vision for your blog.
Even though I didn't know these things until after I started my first blog, I'm still glad I went for it.
What I've learned through the years is that there's no better way to gain writing experience and connect with your clients or readers than with a blog.
P.S. The 5-Day Challenge to Start Your Blog is on! Click here to join us in the free challenge!